Riviera Travel has launched its peaks campaign, offering vouchers for new bookings, weekly prize draws and free upgrades.
The river cruise and touring specialist will give agents a £30 voucher for every booking made between January 1 and February 28, 2025.
This will be doubled for themed river cruise bookings which include eight itineraries for 2025: Gastronomy of the Douro, History of the Douro, Music of the Blue Danube, Art & History on the Danube, History & Art of the Rhône, Gardens & Natural Beauty of the Rhône, Gastronomy of Switzerland & the Rhine and Music, Arts & Craft of Switzerland & the Rhine.
All bookings in this period will be automatically entered into a weekly draw for agents to win £1,000 on a pre-loaded Mastercard credit card.
A free upgrade offer is also available for middle to upper deck cabins on 13 selected October 2025 voyages booked between December 18, 2024 and January 31, 2025.
Prices for these cruises range from £2,299 per person to £3,949 per person.
The eligible departures are:
- Rhine & Moselle on October 2 and 23.
- Cologne, the Rhine Gorge & Medieval Germany on October 6.
- The Seine, Paris & Normandy on October 9.
- The Blue Danube on October 13 and 14.
- Burgundy, the River Rhône & Provence on October 16, 17 and 23.
- Rhine, Strasbourg & Heidelberg on October 16 and 23.
- Rhine Cruise to Switzerland on October 17.
- Lyon, Provençal Rhône & the Camargue on October 24.
Claire Hills, national sales manager for retail and OTAs at Riviera Travel, said: “Travel agent partners play a pivotal role in driving awareness of our cruise and long-haul product, and this incentive demonstrates our appreciation for everything they do.
“It’s also important to reward the trade during the crucial and busy peaks season, as we know they will be working to the maximum to drive sales.
“Meanwhile, the peaks upgrade offer gives guests the opportunity to enjoy a range of top-selling European river cruises in a sought-after upper deck cabin at no additional cost.”